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Pizza, Perestroika, and Gorbachev: The Story Behind the Viral Commercial

newsreel / Leave a Comment / 3 minutes of reading / 1999, advertising, American capitalism, betrayal, consumer culture, controversy, Gorbachev, ideology, paid endorsement, PizzaHut, politics, promotional campaign, regret, RUSSIA, social justice, Soviet Union, withdrawal

In the summer of 1993, former Soviet leader Mikhail Gorbachev received an unusual offer. It was from a popular pizza chain in the United States that was looking to expand its business into the former

1999, advertising, American capitalism, betrayal, consumer culture, controversy, Gorbachev, ideology, paid endorsement, PizzaHut, politics, promotional campaign, regret, RUSSIA, social justice, Soviet Union, withdrawalnewsreel

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Gorbachev

Pizza, Perestroika, and Gorbachev: The Story Behind the Viral Commercial

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